Nozomi Networks has appointed two new executives, Matthew Cowell (formerly of Dragos) as VP of Strategic Alliances, and Tyson Gerhold (formerly of Pure Storage and Fivetran) as VP of Global Partner and Channel Sales. Whilst data centre security often focuses on the IT stack, the underlying operational technology (OT), including power, cooling, and building management systems, represents a significant and often overlooked attack surface. Nozomi Networks’ platform is designed to provide visibility and threat detection across both IT and OT environments. These new leadership appointments demonstrate a strategic commitment to strengthening the ecosystem of partners equipped to secure this critical infrastructure. With Cowell’s 20year background in industrial controls and Gerhold’s expertise in scaling partner, Nozomi is doubling down on its ability to help data centre operators minimise risk and maximise resilience. This move follows the recent launch of its new Vanguard Partner Programme and expanded alliances with tech giants like Schneider Electric and NVIDIA, underscoring a period of significant growth. CIMI’s Industrial Automation sector has announced that Mario Wrase has been appointed to the position of President, Industrial Automation, EMEA. With almost three decades of industry experience, including positions at General Motors and Siemens, Mario joins IMI’s Industrial Automation team from Schnieder Electric, where he served as Managing Director of Schnieder Electric Automation, GmbH. Mario brings a wealth of expertise in the industrial automation industry, with a proven track record of driving growth and innovation. He is passionate about building high-performing global teams that deliver real value to clients. Mario Wrase commented: “I am delighted to be joining IMI with the ambition to lead the company’s Industrial Automation proposition across Europe, the Middle East and Africa. I hope to further build on the depth of experience, technical expertise, innovating strategies and great product solutions already in place, as we look to support the current and future needs of all our customers across the EMEA region.” Jackie Hu, Chief Operating Officer at IMI, added: “We are thrilled to welcome Mario to the IMI team. His extensive experience and proven leadership in industrial automation will be instrumental in driving our growth and innovation across the EMEA region. Mario’s passion for building strong teams and delivering customer-centric solutions aligns perfectly with our mission to create a smarter, more sustainable future for our clients and partners.” 44 HYDRAULICS & PNEUMATICS November/December 2025 www.hpmag.co.uk NEW FACES Marko Niemi appointed as Dynaset’s new Sales Director Nozomi Networks expands leadership to drive partner growth and OT security DYNASET Oy has appointed Marko Niemi as the company’s new Sales Director and member of the Management Team. Niemi has nearly 20 years of experience in the mobile machinery industry, with a focus on product development, as well as sales and after-sales management. He has previously worked as After Sales Director at Wihuri Oy Technical Trade and has completed a Master of Science degree in Automotive and Machinery Engineering. DYNASET says Niemi’s technical background, combined with strong customer focus, is an excellent fit for its growth strategy and global customer service: Niemi commented: “Dynaset has already impressed me in my previous roles in the mobile machinery industry. It is a great honour to represent the market leader in its field to a global customer base.” Mario Wrase named President of IMI Industrial Automation, EMEA
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