Aftermarcket Magazine July/August 2026

Intelligent Website Assistant isabooking-first digital assistantthat sits on a garage website. Operating 24/7, the AI assistant reduces telephone call volumes while increasing confirmed bookings with a seamless online customer journey. This ɦ̅ ǻɂˠɦͧ ۱ʒǻ͔ ǻʒɦ۱ͧ ͹ǻʇʇ۱͹̖ ۱ʇ̖ ɊΓͧ ۱̖̅ ۱͹ʞɦ۱ɕǻϦ׋ͧ ۱ workload, deal with complex issues and undertake high-value conversations. More than just a chatbot, it is awebsite booking assistantbuilt specifically for garages that have their own website, powered by BookMyGarage, where it Γͧ ɦͧ ۱ ͹ʞɦ۱ ʒǻ͔ ǻʒɦ׋ͧ ۱ ˠʱϔɦ۱͔͋ ʱɊʱ̅ ʒ ם ۱ ǻϔǻʱˠability, lead times & bespoke FAQs to guide customers from first question to completed booking confirmation. Customers interact with the assistant in the same way they would with a member of staff. They can ask service or repair questions, enter their registration to receive vehicle-specific answers, view accurate prices and available dates, ask follow-up questions, complete an end-to-end booking, and receive an instant booking confirmation. Designed to hold natural conversations rather ƛʞɦ۱ƨď׋ͧ ۱ˠɦǻɕʱ̅ ʒ۱Ɋ̖ ˾͋ ǻ͔ ʱ̖ͧ̅ ۱ͧ ʱ͹ɦ۱ʇ̖͔ ۱ĤŁƛͧ ם ۱ͧ ɦ͔ ϔʱɊʱ̅ ʒ۱ ǻ̅ ɕ۱͔ ɦ͋ ǻʱ͔ͧ ם ۱ˠǻΓ̅ Ɋʞɦɕ۱ʱ͹ͧ ۱ʇʱ͔ͧ ͹۱ Å۱Ϙɦɂͧ ʱ͹ɦ۱ǻͧͧ ʱͧ ͹ǻ̅ ͹۱ʇ̖͔ ۱ ʒǻ͔ ǻʒɦͧ ۱ǻ͹۱͹ʞɦ۱ƨď۱ǻ͔ ǻʒɦ۱֑ ۱A̖ ɕϦͧ ʞ̖͋ ۱ɦϔɦ̅ ͹۱ʱ̅ ۱ĊΓ̅ ɦ מ ۱ than take part in a scripted Q&A, the AI assistant delivers a human-style rather than robotic experience for the customer. Garages can choose one of three products - Chat Bot۱֦ ƛɦϡ͹֧ פ ۱ Voice Bot פ ۱ and Video Avatar Bot. All variants share thesame intelligence, booking logic and ǻ̅ ɕ۱ ͹ʞɦ۱ ʒǻ͔ ǻʒɦ׋ͧ ۱͔ ɦǻˠֳ ͹ʱ˾ɦ۱͔͋ ʱɊʱ̅ ʒ۱ ǻ̅ ɕ۱ availability. Chat Bot is a text-based Q&A functionality included with websites and is the ideal entry-level automation choice. Voice Bot holds conversations with consumers (without visuals), providing higher interaction capabilities than text at a lower cost than the video option. Video Avatar Bot is the premium flagship offering in the new AI product line-up. With the ability to speak naturally to customers, its strong engagement features will be a key differentiator for garages keen to punch above their weight and standout against the competition. We have developed a genuine booking assistant - by using real-time data and availability, both garages and customers can be confident that a real booking has been made with full transparency. By designing three different levels, garages can take their first steps on their AI journey knowing the feature can grow with their business, because the same intelligence is deployed across all products. “Once we embarked on our own AI journey, we were committed to creating something that makes a noticeable difference in streamlining garage operations and ultimately capturing more bookings from their ˷ι˦ ے ιɇȣ͈ ʒ͚ ɇ ے ֕ے Ԡԣ֐ԧְֿ ے BookMyGarage Launches New AI Assistant Scan the QR code ͹̖ ۱ˠɦǻ͔̅ ۱˾̖͔ ɦ۱܍ Ready to convert online visitors into bookings? ɂ̖̖ ˗˾Ϧʒǻ͔ ǻʒɦ מ Ɋ̖ ˾ Ĭ̖ ۱͔̖͋ ɂˠɦ˾ ם ۱Ɋǻ̅ ۱Å۱͹ǻ˗ɦ۱Ϧ̖ Γ͔ ۱vehicle registration۱͋ ˠɦǻͧ ɦ֗ Booking confirmed! Friday 12th of May ԿԽԿՅ۱ֿ ۱ԾՂ ע ԽԽ View booking confirmation ƍ̖ ۱Å׋ϔɦ۱ʒ̖ ͹۱͹ʞǻ͹۱ǻͧ ۱ǻ۱ǻ۱Golf TSI֗ Njɦ۱ʞǻϔɦ۱ǻϔǻʱˠǻɂʱˠʱ͹Ϧ۱Friday 12th of May, Afternoon۱ִ ۱ɕ̖ ɦͧ ۱͹ʞǻ͹۱Ϙ̖͔ ˗۱ʇ̖͔ ۱Ϧ̖ Γ֗ Book now Iǻ̅ ۱Å۱ɂ̖̖ ˗۱ǻ̅ ۱ĤŁƛ۱ʇ̖͔ ۱‰͔ ʱɕǻϦ۱ԾԿ͹ʞ֗ ǘɦͧ ۱ʱ͹׋ͧ 4.8 “ Jessica Ruddick Chief Marketing Officer at BookMyGarage

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