Business 15 www.aftermarketonline.net SEPTEMBER 2025 Duckhams Oils and partners at Duckhams Yuasa Racing announced in July it would be supporting the ‘Race to Save Lives Campaign’ — a new mental health initiative in motorsport in support of the David Riddell Memorial. Launched at the latest round of the Porsche Carrera Cup GB at Thruxton, the campaign aims to break the stigma and open up conversations around mental health in motorsport. Duckhams chief marketing officer Rajat Moitra said: “The more we can support each other, in motorsport and beyond, and encourage people to talk more openly about mental health, the better. “Duckhams has always celebrated the Best of British, and that’s what we continue to do.” Driving ahead for mental health keen to expand its support, training and technical guidance for workshops and independent garages. That support is needed to help the industry understand and deal with increasing complexity in regulations and engine technologies that challenge workshops. Bewsey’s expertise includes holding the presidency of the UK Lubricants Association and he also sits on the board of the independent Verification of Lubricant Specifications body. In terms of the shifting market and outlook for the future, Bewsey said hybrid and plug-in vehicles are seen as a bridge to increased acceptance and use of EVs. However, with the uptake of fullyelectric vehicles slowed, extending the relevance of internal combustion engine (ICE) vehicles and high-performance lubricants is vital. “Older vehicles are remaining on the road longer and we’re very confident that ICE engines will be around for quite some time to come.” Meanwhile, Bewsey said oil production continues in Malaysia and Thailand, in addition to blenders in the Middle East and the UK. But Duckhams will continue to be a brand tied to cars. “We’re still not in marine or aviation sectors and nor will we be,” Bewsey said. “Anyhow, the cost of entering those markets would be huge and you might just dilute your impact as well if you try to go there.” In terms of passenger vehicles, he said Duckhams sees itself as the top tier 2 brand in the UK. On the recent equity investment by Issa, Bewsey said this signalled strong confidence in the brand, its leadership and its long-term vision. “Zuber is a very successful entrepreneur with a proven track record and strategic insights that will be invaluable as we scale our business both in the UK and globally. This partnership opens exciting new possibilities for Duckhams.” Issa, who is also CEO of UK petrol forecourt and convenience retail destination operator, EG On The Move, said earlier this year: “Duckhams is a brand with an extraordinary legacy and immense potential for growth. I am confident the brand will resonate with customers both in the UK and globally given car manufacturers are producing more efficient vehicles that need premium grade oils and fuels. “By investing in innovation, sustainability, and strategic market expansion, we can ensure Duckhams can establish itself to be a leader in the lubricant sector for years to come.”
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