SEPTEMBER 2023 AFTERMARKET 11 www.aftermarketonline.net She concluded: “AI has the potential to transform the automotive industry – and the road using public. However, for the transformative power of AI to be fully realised, the importance of ongoing training and safety considerations cannot be underestimated. It must be fully recognised with clear and focused investment by government and employers.” Evolving landscape AI-derived tools will not be creating themselves, just yet. How is the expansion of AI affecting companies that offer digital tools in the sector? According to Leo Freebairn, National Sales Manager at TechMan, the company is investing in AI to optimise garage management efficiency: “In a world of advancing technology, the question of whether AI will replace humans in various professions often arises. However, a recent study has indicated that vehicle technicians are among the professions least likely to be replaced by AI. While this news may initially be viewed as positive, it prompts us to examine the potential impact of digitisation in the automotive industry and the importance of training in this evolving landscape. As a forwardthinking garage management software company, TechMan recognises the significance of AI and is actively investing in its implementation to aid garages in their daily operations.” The impact of digitisation was being delayed according to Leo, but with the rise of AI it will certainly be felt now: “As vehicles become increasingly digitised, the role of technicians may undergo significant transformations. While AI may not replace technicians entirely, its impact could be delayed as vehicles continue to evolve. Advanced diagnostics, augmented reality guidance, and predictive maintenance are examples of areas where AI can enhance a technician's abilities. As a result, the need for comprehensive training becomes more crucial than ever. TechMan understands this and strives to provide garages with the tools and knowledge necessary to adapt to these changing dynamics.” Substantial role On what role AI can play in garage businesses, Leo observed: “TechMan's dedication to implementing AI reflects our commitment to empowering garages with innovative tools that amplify human potential and drive success in the digital age. “Beyond the technician's workbench, AI can play a substantial role in various aspects of garage management. For instance, AIpowered reception systems can streamline customer interactions, improve appointment scheduling, and enhance overall customer experience. By leveraging natural language processing and machine learning algorithms, AI can handle routine queries, freeing up staff to focus on more complex tasks that require human ingenuity. “Similarly, AI can optimise parts ordering processes by analysing historical data, monitoring inventory levels, and predicting future demand. This enables garages to reduce costs associated with overstocking or stock shortages, ensuring timely availability of required parts. By integrating AIpowered systems into their operations, garages can improve efficiency, reduce errors, and enhance overall productivity. While AI undoubtedly offers valuable assistance in various areas of garage management, the nature of the work requires human ingenuity. Front-ofhouse interactions, such as building trust with customers, offering personalised advice, and understanding nuanced requirements, are best handled by human professionals. The ability to think critically, solve complex problems, and adapt to unique situations remains essential in the automotive industry.” Opportunities and challenges Commenting on TechMan’s commitment to AI implementation, Leo said: “As a garage management software company, TechMan recognises the potential of AI and the importance of harnessing its capabilities to empower garages. Through continuous research and development, TechMan is investing in AI solutions that enhance garage operations, improve efficiency, and provide technicians with valuable tools. By integrating AI into their software, TechMan aims to facilitate a seamless transition for garages into an increasingly digitised future.” Leo added: “The rise of AI in the automotive industry presents both opportunities and challenges. While vehicle technicians may not be replaced entirely by AI, the impact of digitisation cannot be overlooked. Training becomes more critical than ever as the industry evolves. AI can undoubtedly play a significant role in enhancing garage management, from reception systems to parts ordering processes. However, human ingenuity remains indispensable in delivering personalised service and addressing complex challenges.” Make sure to come back next month, as Aftermarket’s examination of the potential impact of AI on the sector concludes in the October issue. While vehicle technicians may not be replaced entirely by AI, the impact of digitisation cannot be overlooked ”
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