Aftermarket February 2023

FEBRUARY 2023 AFTERMARKET 17 www.aftermarketonline.net nuanced than just opening the doors and expecting customers to come to you. When your installation process is on wheels, there are so many more variables than a static shop – controlling these variables requires dedicated software support. Up-to-date data analysis Avayler provides an extremely tight integration between TireBuyer and its thousands of installation partners to give real-time visibility into van and technician availability. This optimisation goes right down to being able to track the schedule of every van in order to dynamically schedule tasks based on existing installation plans and the proximity of new jobs. The software also lets installation partners clearly track, monitor, and analyse their mobile operations and profitability right down to a per-van basis. Ultimately the field service technology will allow TireBuyer to optimise partner time and energy to provide a better net yield for everybody involved in the tyre buying and installation process. In short, they can then do more jobs for customers. It is like putting together a full jig-saw puzzle set that fits together properly in terms of availability and scale management – especially for mobile tyres that are delivered as part of an online solution Customers are at the centre of this new end-to-end tyre buying experience. Avayler Mobile keeps the customer in the loop throughout the service. After selecting their tyre and specifying a fitting time, the solution alerts the customer of accurate arrival times to keep them in the loop about the service they are receiving. All fitting details are digitally documented for the customer to refer back to on their preferred device. Building a tyre ecosystem with impeccable data Since the end of Q1 2022, all mobile teams within the TireBuyer network have been up and running on the Avayler platform. With this live, TireBuyer has been able to leverage data insights to deliver more value for both end-customers and its installation partners. Operationally the aim is to gather insights and feedback from our customers and installation partners in real-time to help inform development going forward. This means using our practical day-to day operation as a live lab to help support and improve how the field service technology will support customers and installation partners now and into the future. Taking the tyre buying market to the next level The tyre buying market has moved online at pace – compare, purchase, deliver. But supporting software is required to truly optimise time and resources by seamlessly connecting vehicle owners with trained tyre technicians. With the development of technology and the change of customer needs, the last-mile disconnect in the tyre buying journey can be addressed so that a consumer can purchase their tyre of choice online and schedule an install at their convenience at a time and place that suits them.