Aftermarket May 2022

MAY 2022 AFTERMARKET 19 www.aftermarketonline.net enough just to have active accounts or even engaging and valuable content. You need to put together a social media calendar that updates customers for your services with attention-grabbing content at the proper social channels at the right time. Engaging content on social media platforms will position your business as an industry expert in your area, and help with your overall online reputation. Every social networking site is different, and therefore, you have to tailor your social media content likewise. Maintaining a consistent message across your social channels helps the audience understand what your brand is really about. For the most outstanding results, tailor your news to each platform. This will help you connect with your customers and generate new leads. For the businesses we work with, we conduct extensive market research for the best strategy, identify the most effective social media marketing platform for car services and run garage service-targeted social media adverts. We also integrate all marketing channels and analyse campaign results. Another tip is to personalise messages to individual members of the target audience and encourage potential customers to enter your sales funnel. Tell your story Give your garage a strong voice within the industry. Try to include blogs related to services offered by your garage, with go-to resources for any informational content car repair audience needs. It is also worthwhile running a thorough keyword search and use the terms that generate more leads for the business. About Garage Marketer: Garage Marketer is an auto-repair marketing firm that offers solutions to small garage owners. Its aim is to lift auto-repair garages above their rivals. It looks to help clients build a strong online presence, helping garages fill bays with cars on a frequent basis. PREMIUM QUALITY VALVES AND VALVE ACCESSORIES PREMIUM QUALITY SPARE PARTS – EXACT FIT AND TEMPERATURE RESISTANT www.ms-motorservice.com/en/valves PASSION FOR TECHNOLOGY. It has become increasingly crucial for garages to be visible on the major search engines ”