September 2021

SEPTEMBER 2021 AFTERMARKET 27 battery test, not much longer than five minutes, but by explaining the results to the customer, you are giving them peace of mind that the battery is in working order, or advising that it might be time for a replacement. By doing this you’re ensuring they have a functioning battery and will be ready for summer getaways.” Batteries face greater demands than ever before, as they have to serve increasingly complex and power-hungry car electronics. Whereas digital dashboards, inbuilt screens and parking cameras used to be limited to high-end vehicles, they are now commonplace on even entry-level models, all placing additional strain on the battery. Andy commented “Many drivers are also plugging in their mobile devices to charge them while on-the-move, again drawing power from the vehicle. This is why it’s paramount to ensure the battery is in a condition to support all the comfort and safety features; it’s the heart of the car.” VARTA have been highlighting as part of their Back To Better campaign that now is the time for a workshop to implement a test-every-battery process if they haven’t before. It’s been a challenging year for batteries, there is no better time for garages to generate revenue by ensuring batteries that need replacing are done so, while also keeping customers happy the service they received was thorough and keeps them on the road. Andy added “Testing batteries isn’t all about profiteering, it’s about offering great customer satisfaction and ensuring their car will start when they most need it to. This then adds to customer retention.” LUBRICA WIDE RA +44 1908 320 45 sales@mannol.co.uk NTS AND GREA NGE OF OILS, 8 .mannol.de www SES ADDITIVES, VARTA Partner Portal The VARTA Partner Portal provides assistance to technicians; the industry leading online platform uses Original Equipment information to help identify the correct battery for every vehicle, and also includes step-by-step fitting instructions. Access to the VARTA Partner Portal is available via all internet-enabled devices: after a quick one-off registration, each workshop employee has free and unlimited access, so you can ensure the correct battery is recommended and installed in the quickest time possible. www.varta-automotive.com/en-gb/varta-partner-portal/log-in